Old Wives Concert Poster

For the midterm in Raster/Vector course, an assignment was given to create a concert poster for a musical band, Old Wives. The goal for this project was to stimulate our creativity within a set of constraints.

old wives concert poster final version

My Thought Processes

The concept was to use vector art to create a simplified version of a woman’s portrait in profile and use it for the primary visual on the poster. From left to right, these illustrations represented the initial rendering, the iteration, and the final version. While the initial rendering presents the overall illustration cleanly, the title text could be misread, as they were different colors and aligned right. In the recomposition, the title texts were made the same size and positioned on top while the illustration was overlaid. The supporting text was all also enlarged for readability. However, there was visual chaos because the scattering and outlining of the puzzle pieces were overdone. In the final version, the scattering and outlining were dialed back while adding shadows to the scattered pieces to reinforce the visual depth of the composition.

old wives concert poster early version
old wives concert poster second iteration
old wives concert poster final version
old wives concert poster design criteria

Project Mandatories

  • Logo: Terminal 5
  • Address: 6 Delancey St New York NY 10002
  • Time: May 15, 10:00pm
  • Website: bowerypresents.com
  • Note: You can purchase tickets online by clicking the “ticket” icon on any show page on our site and will be taken to the Ticketmaster site. Purchase over the phone by calling Ticketmaster at 800.745.3000.